Mastery of a multidisciplinary expertise
When implementing a digital campaign, an expert is nowadays confronted with a wide choice of buying options.
In Real Time Bidding (RTB), but open or private? In Direct Programmatic, but preferential deals or guaranteed Programmatic? And at what price? So many parameters…
Whether it is Display, Video, Audio or OOH, there are many partners. The offer is becoming increasingly numerous, with new technologies, formats and target groups. That makes this expertise the most complex to tame.
Thanks to its tailor-made training, D-Asset will provide your new talent with all the keys to thriving in direct buying or programmatic.
The main players will be studied, compared and analysed in detail. This will enable him/her to make the best choices for your digital strategy.
Depending on your objectives, your future expert will take control of your DVA purchases. He will optimise your presence by suggesting the appropriate tactics.
Programmatic, the purchase of the future
Although some players occupy an important place in the programmatic ecosystem, competition is becoming stronger and more diverse. Offering innovative services and solutions.
Faced with this multitude of choices, it is essential that your Talent knows them inside out.
Understand the advantages and disadvantages, the formats, the types of purchases or how to interpret the results.
All these topics will be covered during the training.
With this knowledge, your new hire will be able to set the guidelines for your DVA strategy.
Once trained by one of our Senior Experts, your Talent will be able to easily implement the buying strategy to achieve your media objectives.
He or she will also take control of
- the choice of preferred partners;
- the types of formats to be developed (Static, Video, Audio…);
- ensuring the qualitative follow-up of the campaigns;
- Optimise KPIs.
Your Talent will expand key digital skills. To give you a better ROI!
There are many technologies to optimise your DVA presence. But once your Talent has mastered them, he will take your campaigns to the next level, with :
- Dynamic Advertising;
- Brand Safety;
- Visibility;
- Geolocation;
- …
According to your KPIs, we will set up your Talent’s skills enhancement. He will master the technologies that will breathe new life into your DVA.
It is worth mastering this expertise
Adaptability
Future
Consistency
Flexibility
Simplification
Budget compression
With more than 30 years of combined experience in digital marketing, D-Asset helps companies to internalise different areas of expertise. Social Media, SEA/SEO, Display/Video, Web Analytics, Web Redaction, Digital Marketing,...
Optimised staffing, concrete training, coaching and Follow up of your talent by a senior specialist... Seize all the opportunities offered by digital media with D-Asset!
D-Asset
Rue des Pêcheries, 78/9
1160 Auderghem
Belgium
0767.830.323